Arts & Culture

The Cocoa Hue

The start up business is actively engaging their community and provide meaningful goods and services to its residence.

We designed and engineered new digital platforms that could respond to modern industry needs and behaviors. We provide a simple and welcoming experience to improve conversion rates, repeat visits, and engagement rates.

Deliverables

Website, Brand Identity

Challenge

Make the digital user experience match the high quality feel of a local business and increase the visibility of the brand.

Solution

A new website and branding that captured the vision of the collective.

No. 1

Brand Identity

We worked closely with The Cocoa Hue to develop an identity that encompassed the values of the founders. The imprint and color scheme express the inclusive feel that represents the foundation of the brand.

Imprint

The typography was selected to grasp the sleekness of a movement.

Color

The color scheme was selected to represent the rich quality and togetherness created by The Cocoa Hue.

#695046
#87674a
#d4c49b

Primary colors

No. 2

Website

The development of the site ensured that the look and feel of the brand were continued. Critical call to actions were strategically positioned on the landing page to maximize conversion rates.

  • Powerful hero
  • Industry-specific landing pages
  • Clear CTA

Credits

  • Client

  • The Cocoa Hue

  • Production Company

  • Uchenso

  • Creative Director

  • Melvin Onyia

  • Hosting

  • Squarespace

  • Software

  • Adobe Photoshop, Adobe Illustrator, Sketch